Experiential Activations

Bringing brands to life through culture, community, and experience.

HBCU Pride Nation creates experiential activations that move beyond visibility into real-world engagement. From various campus environments to cultural festivals and city-based events, we help brands connect authentically with HBCU students, alumni, and Black communities nationwide

What Are Experiential Activations?

• Experiential activations are immersive, in-person experiences designed to build meaningful connections between brands and communities. Our activations prioritize culture, authenticity and participation, ensuring that brands are not just seen but experienced.

Experiential Activations We Offer: Our experiential work spans both executed programming and emerging formats we are actively developing. This allows partners to engage with proven experiences while also collaborating on innovative, future forward activations

• Panels & Educational Experiences: HBCU panels, high school panels, The Hillman Experience, thought leadership

• Cultural & Social Experiences: Day parties, brunch parties, networking events, alumni-centered events

• Storytelling & Content Activations: Faces of HBCUs photoshoots, on-site content capture